What’s Behind Your Logo – Developing and Nurturing a Brand

When:
March 21, 2019 @ 6:00 pm
2019-03-21T18:00:00-07:00
2019-03-21T18:15:00-07:00
Where:
Arizona Women's Education and Entrepreneurship Center
4520 N Central Ave Suite 550 Phoenix
AZ
85012
Cost:
Free
Contact:

THIS IS A FREE EVENT!

Please register at:

http://events.r20.constantcontact.com/register/event?llr=6hj9qpcab&oeidk=a07eg48savz4f5de498

This workshop delves into the development and management of a Brand. Building a Brand which turns consumer needs into wants is a necessity in today’s very competitive business environment.

What will be covered:

  • 7 Step Development of a Brand – Brand  Storytelling & Narratives
  • The Company Vision & the Company Brand – Why They Are One 
  • Developing & Design of a Distinctive Logo  
  • The Brand as ‘The Promise’ to Engage & Collaborate with Customers
  • Building Brand Equity ……. and more

This workshop is a MUST for anyone owning or planning to open a business!

Presenter

Jim Lavorato

Jim Lavorato currently manages a company associated with the motion picture industry. His past experience includes senior executive positions at a money-center bank, high-tech firm, and consumer products manufacturer. He is also a contributing editor for “ScreenTrade” magazine and authors a blog on the cinema, “Cinema Mucho Gusto.”

Address:

Arizona Women’s Education and Entrepreneur Center
4520 N Central Ave
Suite 550
Phoenix, AZ, 85012
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